レスポールが自分のギターをゴールドにしてくれと言った相手はモーリスHバーリン
レスポールとバーリンは1931年からの付き合いだったとの事
https://www.vintageguitar.com/2908/les-paul/

“Mr. Berlin was probably the most honest, comfortable person I’ve ever dealt with. I met him in 1931, when he was selling Martin guitars in his music store across the street from Lyon and Healy, on Wabash.

“Everything about the looks of the first guitar was discussed with Mr. Berlin and myself,” he said.
“And when we were finished he said, ‘What color are we going to make it?’ Without really thinking, because it never entered my mind that anybody would ask,
I said, ‘Gold,’ and there were two other people in the room, another manager and Mr. Berlin’s right-hand man, Mark Carlucci.
They damn near died! One guy said, ‘It’s a terrible color to work with.’ But M.H said, ‘Gold it is.’